I’m Naima

I spent 20+ years crafting stories, curating energy and contextualizing culture as a music industry executive. Now I apply my combined marketing expertise, business experience, and creative passion across the intersections of music, culture, and community. Writing, speaking, strategizing, teaching, curating – I’m a few steps beyond multi-hyphenate, but there is a through-line in all of my work: storytelling.

Take a look around; get to know me. (Or just skip to the “official” bio with all the details).

Are you on my list?

The time has come for me to finally pack up and move out of my primary content home for the last 15 years, The Site Formally Known as Twitter. While I’m finding the social media community that feels right for me, I’ve moved all my random musings and observations to Substack! Subscribe to my mailing list for both current Naima’isms and some classic content I’ve brought back to the world.



Get to Know “One Name Naima”

A couple of years ago my Panama Jackson invited me to The Grio’s “Dear Culture” Podcast to talk about my career, #MusicSermon, and the #BlackMusicMonthChallenge.

Music, Culture, Community


Music & Culture

I’ve been a regular contributing writer for Billboard and Vibe, with additional bylines in People, Essence, Pitchfork, Vice, Vox and more. Check out my work.

#MusicSermon

#MusicSermon tells the stories of underrepresented eras and stories of urban music in an entertaining and accessible style. It’s also the home of the #BlackMusicMonthChallenge Visit #MusicSermon

Miscellaneous Dopeness

My creative and professional passions manifest in different ways, but whatever I’m working on (and whatever I post here), is in the spirit of informing, educating, and contextualizing culture.